Is MAC Really Using An Existing Palette For Their New Sims-Themed Products?

1 min


Cooperations gain a powerful image for brands. Brands that know this power, use it. The Sims gives many examples of this. Some real brands take a place in The Sims Universe. You can find Diesel, Moschino, and Fast Lane brands. Also, The Sims inspires brands and is involved in brands’ projects or products. It showed itself with Moschino in Italian luxury fashion. (If you get more information about this, you will click here.) These show us, The Sims universe affects and is affected in real life.

Sims-themed M.A.C products like lipsticks and eyeshadow

EA

Recently M.A.C promoted a limited-edition of The Sims Eye Shadowx9 Palette.

Some customers liked this palette. Unfortunately, some disagree. 

Also, some customers asserted, only the package has changed.

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Ebru Çil

Editor of Marketing Birds website. She is doing master degree in marketing at Izmir Katip Celebi University. She graduated from Faculty of Administrative and Economics Sciences at Ege University.

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