Hello everyone! Today, we’ll pump you with an important success story that comes from Türkiye. 💪🏻 As most of you know, Getir is a fast delivery company. It was established in Türkiye but after the high performance in its base country, it decided to reach more users all around World. Nowadays, they are providing their services in Spain, England, Portugal, the United States, Italy, France, Germany, and Holland. From this point, we thought that Getir’s journey can give us the motivation to start a new job. That’s why we decided to separate this week from Getir and Getir’s journey. Before continuing, most of you know, Sunday is Father’s Day. If you still need ideas, you can read our Father’s Day post by clicking the link.
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How Was Getir's Journey Started?
Getir's founder, Nazım Salur, is also the founder of another app that is about taking a taxi🚕 In 2015, he decided to create a website to facilitate people's grocery shopping. Most of us spent a lot of time doing grocery shopping. In this case, Getir become a good choice for saving your time. Because using Getir, you can reach 4000 different products and on the other hand, you can also reach them in only 10 minutes. In the beginning, they have difficulties due to the market isn't developed enough. But then after they reach people, they started to open warehouses for their products inside the cities. Moreover, in the beginning, they can provide 300 products. But as we said, belongs to growing consumer expectations, they increased their product variety step-by-step.
Here is the Secret of Success of Getir!
Getir presents its products belonging to the activities of its users within the application to its consumers. Moreover, they are working with 32.000 employees and almost 100 data specialists. In this way, users can easily find what they need without struggle. On the other hand, especially during the COVID-19 Pandemic, the rate of users of Getir increased by 60%. In 2019, they reached 1,5 million orders.
Getir's Journey to Start Its Operations Abroad
In January 2021, Getir with a valuation of 850 million dollars, received a total investment of 128 million dollars, primarily in silicon valley and other foreign and domestic investments. 💸 One of its investigators is Michael Moritz, is Welsh-born American billionaire venture capitalist, philanthropist, author, and former journalist. Another investigator is Base Partners, a strong company based in Brazil. With these investments, Getir decided to open up to the global. Accordingly, Getir opened in London first. After the positive feedback that Getir got, they decide to continue in other countries like France, Germany, Portugal, etc.
As you guess, this isn't all of the journey. This was a recap of the journey. But when you read it, did you attract or not? Also, are you a user of Getir? Did you hear it before? Lastly, after this post, will you use Getir?
So, that's all for this week. If you want to share your ideas with us, you can DM us on IG or send an e-mail. 💬
Have a good weekend! 😊
